Under the seventh amendment to the EU cosmetics directive, the cosmetic industry is obliged to phase out most animal experiments for cosmetic ingredients by March 2009. Cosmital SA, a research division of Wella AG and part of Procter & Gamble, is using innovative artificial human skin models to develop and validate new methods with the goal of replacing animal testing, and relies on Tecan’s Infinite™ M200 microplate reader for many of its assays.